Merlotredstudio

Brand Story

Playyin is a bold new brand at the intersection of insurance and gaming, designed to make financial protection engaging, fun, and rewarding. Breaking away from traditional, dull insurance models, Playyin gamifies the user experience—turning everyday coverage into an interactive, points-based system. As the digital marketer and branding expert, we crafted a dynamic identity that’s vibrant, youthful, and future-forward. The visual language combines playful elements with tech-inspired design to appeal to a new generation of users. With strategic brand positioning and strong SEO foundations, Playyin is set to disrupt the industry and redefine how young consumers experience insurance.

KeyWords

brand identity design

SEE IN ACTION

www.instagram.com/playyin

CLIENT'S WORDS

"When we set out to create Playyin, we knew we needed a brand that broke the mold—something bold, fresh, and totally different from traditional insurance. The team delivered exactly that. From the energetic branding to the vibrant, gamified design language, everything captures the spirit of what we’re building. They understood our vision and translated it into a brand that’s instantly memorable and resonates with our audience."

- Gaurav Sharma

Explore some of our exquisite projects where we ve delivered impeccable branding and elevated digital content. From stunning visuals to strategic design, we ve transformed ideas into captivating realities